Section outline

    • Students must
      Mark as done

      Learning Outcome

      By the end of this unit, students will be able to:

      •Define the basic concepts in marketing
      •Describe the customer-driven market strategy
      •Explain the elements of marketing mix

Accessibility
Reset All

Background Colour Background Colour

Font Face Font Face

Font Size Font Size

1

Text Colour Text Colour

Font Kerning Font Kerning

Image Visibility Image Visibility

Letter Spacing Letter Spacing

0

Line Height Line Height

1.2

Link Highlight Link Highlight